This is Alex...
Alex adores fabrics. She loves nothing more than the adventure of discovering breathtaking fabrics that meet her exacting standards, in order to make the most stylish playmats possible.
Want to read her story?
Playmats are great!
Create a heavenly playroom or reading nook for your kids, or set up a comfortable baby gym with a handmade ByAlex playmat. The beautiful Dutch design means there is a playmat to complement any space within your home.
Free Shipping
Alex loves the world and follows imaginally all the places her playmats go to. ByAlex Playmats and Cushions are available World Wide. Free World Wide shipping if your order is over € 600,-
Easy Cleanable Velvet
Did you know all velvet playmats and cushions from ByAlex are made of a revolutionary fabric that allows you to clean stains using only water and a clean cloth? This provides you with simple fabric maintenance in the minimum amount of time.