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Care Instructions

What is this easy cleanble velvet?

All velvet Playmats and Cushions from ByAlex are made of a revolutionary fabric that allows you to clean stains using water only and a clean cloth. This provides you with simple fabric maintenance in the minimum amount of time.

ByAlex Playmats Care Instructions III from Alex on Vimeo.


It is easy to remove the majority of household stains (milk, ink, sauce, fat, mud, chocolate, cream, etc.) making the use of the playmats and cushions more fun and giving you more time to play with the kids. The fabric is harmless for the sensitive skins of babies and kids, it is OEKO-TEX® certified fabric.

NB: the cotton playmats and cushions are not made of this unique fabric. Please look at the bottem of this page for intstructions.

Care instructions for velvet playmats and cushions

ByAlex velvet playmats and cushions are made of fabric with an advanced fabric protection. It's a treatment that covers every fibre with an invisible molecular layer that prevents dirt from penetrating the fabric.

How to clean a stain?

1. Remove any excess residue on the fabric. Use a spoon for solid stains or a napkin for liquid stains.

2. Apply water over the stain, either directly or using a damp cloth. Wait a few seconds.

3. Press down over the stain with a damp cloth and rub gently over the fabric in circular movements. If the stain does not come off completely, repeat the process as many times as needed. 

See a video of the cleaning proces with spilling milk, drop a sandwich with Nutella, exessive drawing and spilling a smoothie

Care instructions for Cotton Playmats and Cushions

All Playmats and Cushions from ByAlex made of cotton have a discreet zip opening for easy cleaning. The cover is machine-washable at 30⁰C. Do not tumble try the cover. You may iron it, but hanging it out to dry will be enough to get rid of most folds.

Please do not stress when you put to cover back on again. It might seem to small at first sight. But it is just like your skinny jeans. Use it and it will have the snug fit you are used to when receiving the playmat or cushion.